The Secret to Exponential Growth
When asked what drives them, the overwhelming answer from marketers – “more leads that convert to deals…” This is true across industries, from high-tech, software, financial services, manufacturing, IT services and many more. We spend days, weeks and even months planning our dynamite marketing campaigns but if they don’t produce leads that ultimately convert then […]
How does Intent Data work for Niche Industries?
Our industry is niche. How will Intent Data work for us? Intent data is certainly making waves in the B2B space. Specialists across the globe have said that Intent Data and 'being informed by data' is a necessity in this world of constant digital transformation. Keeping up with trends is much more difficult than ever […]